Develop.
- Design studio
- Workshop facilitation
- Information architecture
- Prototyping
- User testing
- Affinity mapping,
With our friction points and How Might We’s defined, we held a design workshop At Mixlr‘s office in Stratford, London. I facilitated the workshop generating ideas and solutions that focused on three key areas to contribute to resolving the user flow issue:
- Realignment of the broadcaster flow and use of familiar iconography for clarity.
- Give users the functionality for Personalisation of their broadcasts and channel, building listener fan bases and outreach. (Researching Mixlr users, we discovered that the social aspect of the app was a major draw card.)
- Additional Features enabling users to schedule broadcasts, save broadcast templates, include Audio Files, and edit recordings. Taking away our newly ideated solutions we went back to GA and began to build our prototype.
We developed a functioning prototype in focusing on the three key areas above. We began usability testing our prototype on new potential users, continually iterating throughout low to high fidelity over several days.
Once all key area issues were fixed, we then pinpointed our focus on the final design of the prototype.